MKE – First Principles
Every true innovation starts with the same thinking approach. Great thinkers ranging from the ancient philosopher Aristotle to the modern-day entrepreneur Elon Musk have applied the same reasoning method called First Principles.
For First Principles to work, you’ll need to self-induce a certain level of naivety. Unfortunately, college graduates pick up tendencies counterproductive to this way of thinking.
Learn about First Principles reasoning, counterproductive thinking, and the 4-step process you can use to improve your problem-solving in business.
Resources & References
- Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance
- Zero to One: Notes on Startups, or How to Build the Future by Peter Thiel
- Ralph Bruno interview
- Ashlee Vance interview with Donald Miller from Storybrand
- Elon Musk interview with Kevin Rose
- Elon Musk TED interview
Space Company References: